Social Media Monitoring software Package we like

social media logoWe have made a list of social media websites that allow you to place your social media marketing on autopilot. Obviously you cannot just use this as stand alone package but does make your life much easier.

Sprout Social is a monitoring platform that takes activities form all of your networks onto stream. Social sprout is and up-and-coming media management service provider. This tool is designed for businesses. It will give you a great idea of how well your social media are working to drive traffic to your website. This social media tool provides you with reports and other useful information such as breakdowns of your followers’ demographics. While there is no free version of Sprout Social, it is very easy to use and comes with more useful extra than some free tools.

Postling will take all of your social media messages and put them into one convenient inbox for you. This is a social media management tool that is designed for businesses as well. They will take all of you notifications and reviews from linked sites, such as TripAdvisor or Yelp, and puts them onto one convenient page for you. It is conveniently priced at only one dollar per month for each social media site up to first five. Each additional site added is three dollars per month.

Sendible is a social media management tool that is more aggressive. This tool allows you to choose each individual detail of your postings. You can post notes to your Facebook, or photo album, or update you LinkedIn status. This attention to specific details of actions can save you on time and frustrations. Sendible is slightly more costly than some other social media management tools, but can be well worth the extra to get your site more business.

Flipboard is a social “magazine” online. This tool is a great app available on the IPhone, Ipod Touch, and IPad. There is also a beta version of this app available on android. You must log into each synced account separately, but once you do each is laid out nicely in a magazine style page. This is a little more time consuming, but comes free of cost. This tool is compatible with a dozen different social media sites.

The method that SEO firms use to create a Social media policy

social-media-for-seoA good search engine optimization firm or SEO firm know that you need them to get your site to the higher rankings. To do this is easier said than done though. There are so many things that you are able to so that can increase your page rankings but it is a good idea to get a good SEO firm to do the work for you instead. This is because SEO companies know that SEO takes a lot of time and quite a lot of patience. One of the great methods that SEO firms use is to create a Social Media Policy online so that you can increase your page rankings.

Once again this is easier said than done though. In the past social media was not that important because people did not know how to use it to their advantage. But now people have figured out the ways for them to be able to use social media to gain the upper edge on their competition. The social media side of the web has over the past couple of years grown so massively important to users that it is so stupid for a person not to take advantage of it. Social media comes only second to mobile presence online when it comes to wanting to increase your page rankings for the top brands. The biggest problem that the creators of social branding is the way in which you need to figure out how you are able to determine the return on your investment, or ROI. This is especially harder if your investment is just time itself.
You can have the biggest and best web site but you need to have a fair, strong, and clear policy to your day to day business decisions to make any big impact to your business outline. If you are running a big business, the decisions you make on a daily basis relating to your employee staff times, setting vendor discounts, and dealing with the press etc. are always the harder decisions but when it comes to dealing with the worldwide communication platform your decisions should be treated in the same manner.

The social media policies was brought back into the line of fire last month with the situation involving HMV (the international retailer of music and entertainment.) They announced that they would be laying off a number of people so that they would be able to make up for some costs. Then someone tweeted the number of firings and before you knew it the whole situation went viral online. This affected the online presence of HMV very negatively. This is all because they did not have a proper hold on their social media marketing. Something so small almost bankrupted a huge company like HMV. This is why big SEO corporations know why that social media marketing is so important.


Quick tips that are sometimes forgotten with SEO – Part 4

social-linksThis page is a continuation of our previous sites that we have found to be very successful to some of our readers. They found that when they took the time to read through this page they found something to increase their productivity in the Online Marketing Company. Some of these tips you may know and might have just forgotten about but what do you have to loose. Positive feedback is always a plus. So you like this page then please let us know. Below are some useful tips and perks.

Get your Social marks up

It is very important to understand social marketing and how they work and target their market. The better your understating of how these sites like, for example Facebook or twitter work then the better your understanding of the different types of search engines you will have.

Creating a video sitemap and registering it with your Google webmasters central account is a very very good idea. If you do this then it makes it much easier for the crawlers to find you and this in turn pushes up your page rank and this leads to more traffic which leads to increase in productivity.
Remember to submit your videos to other sites like yahoo, bing, AOL etc. because although YouTube might be the most popular it helps because it helps you get seen. Remember Google blended search result don’t just show YouTube results (it might come up first but this is because their Cape Town SEO Company is one of the best) but “blends” the rest in as well.

Video content works just like picture content. Remember to surround your video with high quality rich content to define the usefulness of your videos or site itself.

If you are using a lot of images in your web site then remember to enable “enhanced image search” in your Google webmasters central account. Google uses blended search result which means that if you make it easier for Google to find your pictures or images then it just works in your benefit.
It is a very good idea to broaden your horizons when it comes to SEO. Try using videos, podcasts or even social content in your range of services. It is not just 10 blue links making up SEO anymore but a wide variety of components. The more attractive your links look the better it is for you.

If you are concerned about the spiders thinking that you are making duplicating content and you are worried about the one site that you really want to stay then, I it a very good idea to put the URL of the preferred page on your sitemap.